aspects of sustainability; in the current era of hyper-consumerism and incessant overproduction within our throw-away society, it has become more important than ever to adopt sustainable design and production practices. ensuring sustainability throughout the entire textile cycle is of top priority to us at maison blanche. In the areas of production that directly impact consumers, such as usage, maintenance, and recycling, maison blanche advocates for accessible, sustainable approaches. maison blanche identifies four key spheres of sustainability that guide its commitment to responsible practices.

ethical/moral impact;
as a guiding principle, maison blanche prioritizes the use of locally sourced swiss goods whenever possible. however, some raw materials are only available internationally. in selecting suppliers and producers, stringent criteria are petitioned to ensure all imports meet the strict maison blanche sustainability criteria. this involves a comprehensive understanding of the origins of raw materials (traceability), and a commitment to avoid the exploitation of humans, animals, and the environment. this commitment highlights the importance of fair wages, as well environmentally conscious paths toward textile manufacturing.

as all design is exclusive to switzerland, and production is sourced internationally from only the finest facilities that adhere to our strict standards of sustainability, maison blanche can effectively monitor and uphold these ethical considerations throughout our collections. as a fundamental practice, maison blanche is dedicated to working entirely plastic-free and adhering to vegan standards.

socio-political impact;
maison blanche insists on combating the conventional systems of garment production. as a label, we specialize in conceptual fashion designed to achieve socio-political impact, fostering social consciousness and inspiring a paradigm shift within our larger social framework. by addressing taboo subjects and challenging systems on, maison blanche interrogates, expands, and redefines socially oppressive norms, rules, and standards. the label is dedicated to championing the interests of minority groups, with a particular focus on supporting the lgbtqia+ community. 

we also dedicate ourselves to the empowerment and liberation of women everywhere– with feminism as a core tenant here at maison blanche. by combining garmentry with advocacy projects such as Tags Against Crime, we aim to champion the maison blanche woman with every stitch.

ecological impact;
maison blanche exclusively uses organic or recycled cotton, committing to an ecologically responsible blend of materials. collections showcase feature fibers such as hemp, kenaf, jute, flax, and ramie, omitting reliance on cotton. All materials undergo environmentally friendly production processes, adhering to a comprehensive criterion that ensures their seamless integration into, and exit from the textile cycle. maison blanche places a premium on both upcycling and recycling, seamlessly incorporating these principles into the aesthetics and overall design of our collections. for packaging and shipping, the label endeavors to adopt the most sustainable practices available.

economic impact;
maison blanche uses a production model that precisely matches supply with demand, ensuring that no items are overproduced and subsequently discarded. any unsold items undergo recycling, upcycling, or reuse processes. as well, the label’s collections are conceived in harmony with one another, fostering a cohesive narrative rather than fostering competition between them. maison blanche exercises stringent control over its growth trajectory, intentionally regulating expansion to prevent the compromise of ethical, moral, socio-political, and ecological objectives in favor of commercialism.

additionally, the label prioritizes collaboration with small siwss entrepreneurs for both production and sourcing endeavors when feasible, actively contributing to the promotion of small, local businesses. a steadfast commitment is maintained to consistently uphold and respect these four spheres of sustainability throughout all facets of maison blanche’s operations.

– maison blanche 2020 -